Bread as a Social and Ecological Act: Studio CoPain’s Project

by BASE Milano

Bread as a Social Bond

For centuries, bread has nourished civilizations, not only as food but also as a means of bringing people together. Less than a century ago, in France, baking was still a communal activity, with shared village ovens bringing families together around food preparation. Today, although bread remains a daily staple, these practices are fading.

Studio CoPain was founded with the intention of reviving this communal spirit, proposing bread not only as nourishment but as a relational and environmental act. Through a food design approach, the collective uses bread-making to foster social connections, shared learning, and a deeper understanding of local landscapes. Baking together becomes a powerful ecological action: caring for one another, valuing our environment, and rediscovering traditions that have been nearly forgotten.

Workshops and Experimentation: Bread as a Shared Experience

Studio CoPain organizes workshops and events in collaboration with communities that have shared ovens. These spaces become multidisciplinary experimental playgrounds, where baking intersects with design, craftsmanship, and local culture. The goal is to rethink our relationship with food and with one another, through a co-creation process that bridges traditional knowledge and contemporary interpretations.

A distinctive aspect of the project is the reinterpretation of industrial bread-making techniques into a low-tech and collaborative approach. Decorative and shaping tools traditionally used in large-scale bakeries are redesigned for collective use, encouraging participants to engage creatively and actively. Kneading, shaping, and decorating bread becomes a ritual of sharing, where artisanal gestures regain their significance and value.

Reviving Forgotten Decorative Techniques

Studio CoPain is not just about teaching how to bake bread; it is about restoring the artistic identity of bread-making. Through a playful and modern approach, the collective reintroduces nearly forgotten decorative techniques, such as ornamental dough shaping and bread stamping.

Once common, these methods allowed bakers to personalize their loaves, creating distinctive visual signatures. Today, thanks to Studio CoPain’s work, these techniques are being revived, transforming bread from a simple food into a cultural, narrative, and aesthetic object.

In a world where food consumption is increasingly individualized and standardized, Studio CoPain proposes an alternative model based on community, creativity, and sustainability. Bread thus becomes a medium for exploring new forms of belonging, rediscovering the value of collective work and shared experience.

So... is this getting serious?

Subscribe to our newsletter: you will find all the news on what we do, what we like and where we want to stay.